Author: ROK Digital

ROK Stars ABK Beers Awarded 2 International Beer Challenge Gold Medals

Best-selling ABK Hell and ABK Pils win Gold Medals at prestigious IBC blind tasting competition ROK Stars PLC, the consumer products and environmental technologies development company founded by John Paul DeJoria and Jonathan Kendrick, has announced its ABK Beers have been awarded 2 Gold Medals at the prestigious International Beer Challenge blind tasting competition held recently in London. The IBC Tasting Awards winners are established through a rigorous judging process wherein samples are delivered to the 60 judges – all respected and experienced industry professionals – with each product blind tasted and awarded a score for its aroma, appearance, taste and finish. Scores are collated and recorded by the table captain before Gold, Silver, and Bronze medals are awarded. ROK Stars acquired the historic 700-year-old Aktienbrauerei in Kaufbeuren, Bavaria in 2013 and has since re-designed and re-packaged a range of beers for international export under the brand ‘ABK – Since 1308’. Commenting, Jonathan Kendrick, Chairman of ROK Stars said, “We are enormously proud that our ABK craft beers continue to be recognised and rewarded for their outstanding quality and taste in blind tasting competitions such as the International Beer Challenge, as well as the DLG, the European Beer Star Awards and the World Beer Championships, as such awards are key to the global growth of our historic beer brand.” With an award-winning drinks portfolio which includes ABK Bavarian Beer and Bogart Spirits, ROKiT Drinks has a mandate to ‘Build the Mega-Brands of Tomorrow, Today.’ More information at:

ROK Stars Announce Manhattan Beer Distributors to Begin Full Range Distribution of Bogart Spirits Throughout Metropolitan New York Market

ROK Stars PLC, the consumer goods and environmental technologies development company founded by John Paul DeJoria and Jonathan Kendrick has announced Manhattan Beer Distributors will begin distributing the Bogart Spirits range of Vodka, Gin, Rum and Whiskey across Manhattan, the surrounding boroughs and the Hudson Valley in upstate New York. Manhattan Beer Distributors are a leading full-service beverage company in the New York area with a highly trained sales staff and delivery on demand by a dedicated delivery force. Jonathan Kendrick, chairman of ROK Stars commented “This new agreement to distribute the full range of Bogart Spirits into one of the most densely populated areas in the United States marks a significant promotion of our spirits business. Our partners at Manhattan Beer Distributors recognize the iconic appeal of the Humphrey Bogart persona which is reflected in our premium handcrafted spirits. This partnership with Manhattan Beer Distributors represents the opportunity to have Bogart’s Spirits available in thousands of retails stores where New Yorkers are shopping and eating every day.” More information at and

ROK Stars Launch Bogart’s Whiskey

The partnership between John Paul DeJoria’s ROKiT Drinks and the Humphrey Bogart Estate now features Gin, Vodka, Rum, and Whiskey     ROK Stars PLC, the consumer goods and environmental technologies development company founded by John Paul DeJoria and Jonathan Kendrick announce the addition of a limited edition Whiskey into the Bogart’s Spirits portfolio.   The iconic actor Humphrey Bogart enjoyed a good cocktail, and he made a lot of legendary observations about drinking. One of Bogart’s famous quotes, “I defend my American right to take a drink when I feel like it,” is now featured on the label of a limited-edition Whiskey from Bogart Spirits.   Bogart Spirits is a partnership between the Humphrey Bogart Estate and ROKiT Drinks that  produces the award-winning Bogart’s Gin, Bogart’s Rum, and Bogart’s Vodka at its California craft distillery, and now Bogart’s Whiskey will complete the product line-up.   ROKiT Drinks co-founder Jonathan Kendrick says of Bogart’s Whiskey: “This is a truly special Whiskey. We know connoisseurs will find it worthy of the Bogart name. And as with our other spirits, each bottle will feature the iconic Bogart image, one of his authentic quotes, and his signature engraved in the glass.”   Bogart Estate CEO Robbert de Klerk explained why the two children of iconic Hollywood couple Humphrey Bogart and Lauren Bacall are so enthusiastic about the addition of Bogart’s Whiskey: “While Humphrey Bogart enjoyed all spirits, it’s fair to say he had a special place in his heart for gin and whiskey. Now that we’re adding Bogart’s Whiskey, our product offering really feels complete. When I discussed adding whiskey with Stephen Bogart, he told me about the many weekends he spent sailing with his dad on Bogart’s beloved Santana yacht. When people asked Bogie what made the boat go so fast, the original Rat Pack founder always gave the same answer: ‘Whiskey.’   The Bogart’s Whiskey will be available from November 1st, 2017 and will retail for the suggested price of $35 and will be available for purchase at several retailers and online.   More information can be found at and and

ROK Stars announce ABK is the Exclusive Beer at all Oktoberfest 2017 events across the UK

24 cities – 50 nights – 250,000 people – 1 million pints   ROK Stars PLC, the consumer products company co-founded by U.S. billionaire John Paul DeJoria and U.K. entrepreneur Jonathan Kendrick, has announced its ROKiT Drinks division has reached an exclusive agreement to supply ABK Bavarian Beer to all Freemans Event Partners Oktoberfest 2017 events across the UK throughout October.   Oktoberfest UK 2017 will begin on the 6th and 7th October simultaneously in Norwich, Stoke-on-Trent, Chelmsford, Portsmouth and Huddersfield followed by Brighton, Newport, Peterborough, Milton Keynes, Darlington and Preston on the following weekend.   Worcester, Swindon, Watford, Guildford, Rotherham, Maidstone, Middlesborough and Hemel Hempstead will follow thereafter, ending on the 27th and 28th October in Colchester, Croydon, Northampton, Gloucester and Ipswich.   With an estimated 5,000 revellers per event per night, Oktoberfest UK 2017 is expected to see around 250,000 people across the UK enjoy an authentic evening of genuine ABK Bavarian beer, music and food during which an estimated 1 million pints will be consumed. Commenting, Jonathan Kendrick said “It is entirely right and proper that ABK is the official and exclusive beer for all Oktoberfest 2017 events across the UK as we’ve been brewing our award-winning beer in Kaufbeuren, Bavaria, for more than 700 years and only in the last few years have we begun exporting our beers around the world. To have 260,000 people taste ABK Beer is a fantastic opportunity to enhance our growing market in the UK.” John Freeman, director of bars at Freemans Event Partners added “We’re delighted to have ABK as the exclusive beer for Oktoberfest UK 2017 as, with its incredible history and heritage, you simply can’t get more authentic than ABK beer.” More information at and